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Lead Digital Creative Manager

Corporate Job ID: 2177904 El Segundo, California, United States Apply Now

At DIRECTV our amazing people, combined with a culture that thrives on collaboration and creativity, are the foundation that create a great place to work. We empower our people to push the limits of what’s possible, driving groundbreaking innovation each and every day. We’re redefining the future of entertainment and we’re ready for you to play a big part in that future too.

This is a work from home position that can be located anywhere in the United States. #virtualwork #virtualjob

Learn more about DIRECTV's cutting edge opportunities with a wide range of career paths in emerging and ground breaking technologies.

DIRECTV's Lead Digital Creative Manager is a seasoned professional skilled in developing and implementing digital marketing campaigns to drive online sales for highly complex products and services. As a seasoned marketing professional, the DIRECTV Lead Digital Creative Manager understands the dynamics of the industry, new and emerging products/technologies and or applications, has a thorough understanding of DIRECTV customers’ needs and ensures the development of compelling digital marketing campaigns; attaining brand awareness and online sales objectives.

Roles and responsibilities of the Lead Digital Creative Manager include but is not limited to the following:

  • Manage the creative development for online acquisition campaigns from brief through implementation including campaign performance optimization, and presenting campaign results/key learning and recommended improvements to leadership
  • Identify the latest digital trends/technologies to develop a robust test and learn plan across all digital/social platforms
  • Develop compelling positioning and value proposition
  • Collaborate with other DIRECTV teams to ensure the customer experience positions DIRECTV as the continued leader in the industry
  • Identify, monitor and analyze internal and external (performance parameters in order to optimize campaign performance
  • Present creative concepts in development to leadership
  • Provide readout to leadership regarding online campaign performance
  • Effectively manage and track multiple projects simultaneously
  • Recommend and implement changes required to be competitive.
  • Motivate others to action and provide leadership qualities as needed.
  • Foster strong relationships with internal and external resources. Engage with different functional teams and business units (in order to drive business success and optimization.
  • Acts as team lead as needed to provide leadership to less experienced teammates

Required Qualifications:

  • Previous experience working within a cross-functional organization in executing projects from ideation to completion
  • Strong analytic and fact-based decision-making skills
  • Ability to manage multiple projects simultaneously and operate in a fast-paced, high-growth professional environment
  • Must possess both outstanding written and oral communication skills
  • Must be proficient using Microsoft Office products including Word, Power Point, Excel and Outlook.
  • DIRECTV will consider for employment qualified applicants in a manner consistent with the requirements of federal, state and local laws
  • The successful candidate will be able to perform the following with or without reasonable accommodation:
    • Ability to operate a personal computer, wireless equipment

Desired Qualifications:

  • Online marketing experience within high tech, software and/or entertainment/television industry highly desired.

Education: Typically requires a bachelor's degree.

Supervisory: No

This position is subject to the DIRECTV COVID-19 Vaccination Policy. Click here for additional information.


Our Lead Digital Creative Manager can earn between $95,500-$190,900 depending on geographic location. Not to mention all of the other amazing rewards that working at DIRECTV offers. From health insurance to tuition reimbursement and paid time off to discounts on products and services just to name a few. There is a lot to be excited about around here.

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Job Posting: May 5, 2022, 11:19:32 PM
Other Locations: United States
Schedule: Full-time
Job Level: Senior Associate/Second Level Manager
Apply Now